The Optizmo/TUNE integration allows users of both platforms to easily manage suppression files and opt-out links from within their TUNE account. Create new lists, manage existing ones, and assign lists to your offers from within the TUNE UI with a robust and easy-to-use iFrame style integration.
Note: This article intends to assist administrators with setting up Optizmo accounts and managing their integration. Please schedule time with your Optizmo representative for any assistance in learning and managing Optizmo settings.
First, you must get your TUNE API information and add 255.0.0.1 to your API IP whitelist. See our developer documentation for instructions.
Add Your Credentials to Optizmo
In another browser tab, go to hasoffers.optizmo.com. On that page, enter:
- Your company's ID in Network ID.
- Your API key in API Key (as linked to above).
- Your Optizmo ONID in Optizmo ONID. You can find this by logging into your Optizmo account, clicking the Settings tab, and copying your ONID from the Partner Tracking System section.
Once the three credentials are entered, you’ll see a confirmation message stating the custom pages have been created.
Manage Your Optizmo Integration
Go to Snapshot and click on your new Optizmo Sync option to bring up your Optizmo integration page.
Within TUNE, you’ll see your Optizmo settings.
You can now create new opt-out lists, manage existing ones, and assign them to your offers on this page. Even though you’re in TUNE, you work directly in your Optizmo account. For assistance with using this page, please contact Optizmo.
Advertiser and offer/campaign profile data is automatically sent to Optizmo, so there’s no need to manually create those profiles in your Optizmo account. Publisher data is sent later when they access the offers through their portal.
Publisher Access
Once you activate Optizmo for your platform, publishers can access Optizmo-hosted suppression files and opt-out links. They go to Offers > Optizmo Suppression Links.
When they click on an offer/campaign’s Get Links button, Optizmo provides them a unique Mailer Access Key (MAK) and opt-out link. This allows them to download the suppression list from Optizmo for that offer. The publisher’s profile is also sent to Optizmo automatically, eliminating the need for you to manually create one within Optizmo.
With Other Suppression Lists Features
If you also use the Suppression Lists feature in TUNE, you must disable that for any offers you want Optizmo to work with.
You can use Optizmo Suppression functionality and any advertiser-provided suppression links simultaneously within TUNE. To do so, keep the suppression lists option enabled on offers where your advertiser provides their suppression list. If you have accessed the advertiser’s suppression list from Optizmo, you will create a LinkedIn list (covered in any Optizmo training sessions).