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Managing Mobile Offers with Singular

Updated

 

This article is intended for customers interested in driving mobile app conversions and that have the Singular SDK installed in their app.

If you are not a Singular client, please register as a partner with Singular. You will need to build an integration with them.

Singular is a mobile attribution and marketing analytics platform and is a TUNE-integrated partner. With the TUNE and Singular integration, you can accurately measure mobile app conversions coming through your partner marketing campaigns and ensure the related mobile app data is passed back to TUNE.

Enable the Integration in Singular

1. Log in to your Singular dashboard for your app and navigate to Attribution > Partner Configuration.

2. Click Add Partner and search for “TUNE” in the search field.

3. Select the App you want to track and the Site for that app and the configuration will expand.

4. Enter your TUNE Network ID in the Custom Sub-domain field.

5. Chose if you want to use goal_name or goal_id for your event tracking. The goal name is used in TUNE’s goal postbacks by default.

6. Add the goal ids or goal names under Event Postbacks > Event Mapping. If you haven’t yet created your offer in TUNE and don’t know this information you can come back to this step later.

7. Click Save.

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Generate an Attribution Link

  1. Click the Attribution > Manage Links.
  2. Go to Create Link, choose Partner, and under Source Name, select Tune.
  3. Give your link a name and apply any settings.
  4. Click Generate

Create an Offer in TUNE

  1. In TUNE, navigate to Offers > Create Offer.
  2. Paste the Singular link from the previous step in the Default Offer URL

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  1. Select “Server Postback w/ Transaction ID” from the Conversion Tracking dropdown
  2. If you want to track post-install events for your offer, scroll down to the Goals section and select “Enabled” from the Multiple Conversion Goals Give your default goal a name (usually “Install”).

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  1. Follow the steps in our Creating an Offer article to fill out the rest of the offer’s details.
  2. Click Add Offer.

If you are only tracking installs for this offer, you are all done. Singular will send automatic postbacks to TUNE for installs. If you would like to configure additional goals for in-app events, please continue to the next step.

Configure Additional Goals in TUNE (Optional)

  1. Navigate to the offer you just created, then click Add Goal in the Goals
  2. Name your goal (such as “Open” or “Account Created”).
  3. As before, select “Server Postback w/ Transaction ID” from the Conversion Tracking
  4. Fill out any other optional info you want to add to the goal, then click Add Goal.
  5. Repeat this process for any other events you want to track, then make note of the Goal ID or Goal Name for each goal you just created.
  6. Click Save to confirm your changes.

Configure Additional Goals in Singular (Optional)

  1. Navigate back to Attribution > Partner Configuration, pick Tune, and enable the toggle for Event Postbacks.
  2. Add the goal ids or goal names under Event Postbacks> Event Mapping.
  3. Click Save to confirm your changes.

Congratulations, you are all set! Singular will now send postbacks for each in-app event.

 

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