Brand Report
The Brand Report presents roll-up metrics for each TUNE brand you’re working with. This report aims to capture a high-level impression of performance for each brand in a given period. This report should help determine which brands are performing well vs. those that are not.
Data points include:
- Brand name
- Impressions
- Clicks
- Click-through rate
- Conversions
- Conversion rate
- Payout
- Earnings per click
One of the key features of this report is its flexibility. You can easily filter the data by custom time frames, allowing you to focus on specific periods of interest or compare performance over different time spans.